Product Marketer | Performance Marketer | Content Creator

<aside> 📝 I'm a self-motivated person seeking Performance Marketing roles. I focus on boosting revenue and overseeing the entire marketing process. I'm also skilled at finding practical yet creative solutions.

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📍 Chennai, India

📱+91 9600010723

📧 [email protected]

👤 LinkedIn

👤 Instagram

👤 Youtube

💼 WORK EXPERIENCE

• 📌 Performance Marketer CustomerLabs Digital Solutions Associate Product Marketer (Jul 2023 - Present) - Moved internally Associate Performance Marketer(Jul 2021 - Jul 2023) - MassCamapigns(Internal Marketing Agency) Marketing Intern (Dec 2020- Jun 2021) - MassCamapigns(Internal Marketing Agency)

1. Generated 300+ leads via paid ad channels
2. 2+ Yrs hands-on experience in managing Facebook and Instagram ads
3. 1 Yr in Google Search Ads
4. 2 Yr experience in managing and optimizing Display, Discovery, and Youtube ads on Adwords
5. Planned, Implemented, and optimized display campaigns and search campaign
6. Managed 6 figure budget on a daily basis
7. Reduced the overall CPL by 10%. Brough down the budget of Facebook by 40% but maintained the same lead count and CPL.
8. Executed rewarming and branding campaigns via various ad channels
9. Executed email campaigns for B2C
10. Planned webinars and white paper for B2B
11. Planned, strategized, and implemented content Marketing for SaaS and B2C
12. Hands-on experience running campaigns on 10+ Platforms
13. Handled a team of 4.
14. Managed inter-departmental functions for campaign execution